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FOR IMMEDIATE RELEASE
Contact:
Diane Lewis
Media Director
GráficaGroup
908.879.2169 x173
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GráficaGroup Is Tops in New Jersey
Chester, New Jersey (January 31, 2008) GráficaGroup – a full-service, fully integrated advertising and interactive marketing agency – has again been named one of “New Jersey’s Top 25 Women-Owned Businesses” by NJBIZ magazine. Ranked according to sales, GráficaGroup, which was also on the list last year, is one of the largest women-owned businesses in New Jersey and one of only two marketing/communications firms on the list.
GráficaGroup was also included in the inaugural issue of NJ CEO magazine as a Top Advertising Agency in New Jersey. The list included 11 other of New Jersey’s leading ad agencies.
The Chester-based firm, which was founded in 1986, is headed by Debra Taeschler, a career advertising woman who has built her firm up from a one-client advertising shop to a leading, fully integrated marketing communications agency. Under her leadership, GráficaGroup has become an agency of choice among many FORTUNE 500 companies and New Jersey’s leading corporations and associations.
The firm has 22 years of experience creating and managing proven, successful marketing communications campaigns for local, regional, national, and international accounts in traditional advertising venues that are holistically integrated with interactive marketing platforms. From strategic planning, research, contact strategy flow charts, and branding, to design and execution of TV, print, radio, direct mail, and collateral, from Web site development, design, microsites, email, SEO/SEA, etc., to integrated media planning and buying, GráficaGroup provides a 360º view of marketing communications designed, ultimately, to realize the full revenue potential of consumers and achieve buy-in from all other constituencies.
“We are thrilled to be featured on the NJBIZ list of New Jersey’s Top Women-Owned Businesses and NJ CEO Magazine’s Top Advertising Agency list,” says Debra Taeschler, President and CEO, “but we wouldn’t be there without the fantastic teams of people we have: account specialists, creative directors, interactive developers, marketing strategists, media strategists, and QA testers. GráficaGroup has always prided itself on quality, integrated marketing communications campaigns delivered to our clients using the best talents and the most creative thinking. Our passion and drive has always been coupled with experience, skill, innovation, and commitment. Awards are great (we have over 600 of them!) but results are even better, which is evident in our case studies.”
About GráficaGroup
GráficaGroup is a full-service, fully integrated agency that develops, executes, and measures brand- and relationship-building campaigns for national, international, and regional companies and organizations. Based in Chester, NJ, GráficaGroup (www.grafica.com) provides integrated traditional and interactive marketing solutions, including email, Web site design and development, digital and mobile marketing, CRM, database management, direct marketing, broadcast, print, out-of-home, and point-of-purchase. GráficaGroup also offers end-to-end solutions including media planning and buying, search engine optimization, and production of multi-media content.
Clients include AT&T, Century 21 Real Estate, Horizon Blue Cross Blue Shield of New Jersey, Jackson Hewitt Tax Service, the New Jersey Board of Public Utilities’ Office of Clean Energy, Ortho-Clinical Diagnostics, PSE&G, Reliant Energy, Ricoh, Silberline, Summit Medical Group, Synchronoss Technologies, Trane, and Trinity Biotech.
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